We are excited to reveal our latest logo and branding for our business!
Our previous logo was developed over 12 years ago and it has served us well but our new design has been deliberately developed to reflect who we are and where we are heading as a business. The first thing you will notice when seeing our logo for the first time is that it is recognisable from our previous logo. There are several characteristics that have been replicated because we made a conscious decision that we did not want to start again with our new design. There was effectively nothing wrong with what we had, it just needed a refresh to take us through into the next decade. There is nothing fancy or flashy about our new logo and this came about because our business has been around for 22 years and it has nothing to prove beyond what our actions and output has demonstrated over the years.
As a business, we value a culture that is mature and reliable, honest, honourable and trustworthy. We think that this new design reflects this and will stand the test of time. We hope you like it as much as we do and we look forward to revealing the suite of products that have been created in keeping with the new design.